At the Miami International Boat Show on February 13th to 17th, Cigarette Racing and Mercedes-AMG launched their new special-edition boat and automobile, gaining international coverage of the matching performance boat and car.
Jointly developed by Mercedes-AMG and Cigarette Racing, the 59’ Tirranna AMG Edition represents the 12th special edition boat resulting from this strategic collaboration. The Mercedes-AMG G 63 Cigarette Edition also made its debut in Miami, which was individualized at the AMG Performance Studio in Affalterbach following the same design principles as the boat.
The striking design of the 59’ Tirranna AMG Edition and the Mercedes-AMG G 63 Cigarette Edition is the result of close collaboration between the Cigarette Racing Team, the Mercedes-AMG design team and Gorden Wagener, Chief Design Officer Daimler AG.
“Mercedes-AMG stands for Performance Luxury. The Tirranna AMG Edition is the perfect transfer of this principle to a boat: Its’ dynamic and at the same time deeply sensual proportions embody athletic beauty. In its powerful, clean look, the boldness of the Mercedes-AMG G 63 can be experienced,” says Gorden Wagener, Chief Design Officer Daimler AG.
According to Cigarette president, Skip Braver, this year’s collaboration between the two companies was more in-depth than ever, evidencing that both the boat and the car had the same luxury and sport DNA.
The 59-foot Tirranna had six 450-Mercury Racing outboards hanging off the transom, giving it a top end of 83 mph, bolstered views. The super-sized center console has the capacity to carry 26 people.
Cigarette Racing changed its marketing strategy in the last year, narrowing its boats into two categories: the Heritage and Hyperlux editions. The Hyperlux series includes the Night Hawk and Auroris models, which were also on display at the show. As the name suggests, they are designed for the luxury segment, adopting different technologies to improve the quality of life on board, even if speed is still an important matter.
Mercedes also spent a lot of energy and ideas converting a G-Class to the one-off Mercedes-AMG G 63 Cigarette Edition.
This car is even more individualized than any other car before within this successful cooperation.
Cigarette and Mercedes AMG followed a holistic design approach in designing both — the car and the boat. The exterior and interior of the one-of-a-kind G-Class Edition was tailor-made, underlining the high-performance appearance of the Mercedes-AMG G 63.
The AMG G 63 offers brilliant off- and on-road capability. The basis for the hallmark AMG Driving Performance both on and off metalled roads is provided by the 430 kW (585 hp) 4.0-litre V8 biturbo engine in combination with the rear-biased all-wheel drive (40:60) with three differential locks.
It also offers additional exclusiveness through an outstanding handcrafted individualization executed at the AMG Performance Studio in Affalterbach. It embodies a unique celebration of the ongoing collaboration between Mercedes-AMG and Cigarette Racing Team by sharing exclusive design finishes and special detailing that can only be found on this specific model.
The specialists at the AMG Performance Studio implemented the special exterior in black metallic complemented by the unique golden designed AMG diamond pattern. The new 22” inch Mercedes-AMG cross-spoke forged wheels are highlighted with gold accents at the wheel center caps and the rim flange. The Mercedes-AMG G 63 Cigarette Edition features AMG Night Package elements, a dark chrome AMG specific radiator grille, and the bullbar as well as the side entry boards in matt black whereas the vehicle logos are glossy black.
The interior of the G-Class – for the first time in line with the interior of the boat – features macchiato beige and dark blue two-tone exclusive nappa leather upholstery, as well as an AMG performance steering wheel in carbon fiber with dark blue nappa leather based on the interior of the boat. The unique floor mats and the iconic G-Class grad handle both are featuring the Cigarette lettering.
Mercedes-AMG and Cigarette Racing began their collaboration in 2007, primarily for organizing joint customer and marketing activities. Whether on water or land, Mercedes-AMG and Cigarette Racing are united by their focus on delivering the ultimate in performance. The two special edition models for water and road share the same interpretation of Performance Luxury – the brand aesthetic that has been defined for Mercedes-AMG. This turns them into a perfect technological and optical match.
Zoe Miles